Dunkin Donuts is a classic American chain that sells donuts and coffee. These three Prints ads make people aware of the variety of options that they offer. The target audience is families with children ages 5-13 years old. The ads emphasize the diversity of Dunkin, and how there is something there for everyone to enjoy. This campaign helps individuals identify with the Dunkin brand. Dunkin advertisements advertise specific products they sell. This campaign targets personalities and archetypes within the common American family structure.